Taking a look at some mental principles for discussing user behaviours online.

As the world shifts to a more globalised digital community, attentions towards what makes up responsible online behaviour has gotten traction by specialists, authorities and a variety of organisations. Over the last few years, a variety of empirical hypotheses have been established to discuss the behaviours of netizens and social media users. Uses and gratifications theory shifts the focus from how media impacts users to how users are actively deciding to spend time online to fulfill their own interests. This can be for purposes such as getting information, entertainment and communicating online. Moreover, this theory acknowledges the agency of users in molding their own digital experiences, by suggesting that behaviours online are driven by a purpose, rather than passively experienced. Digitalis would acknowledge the effects of user behaviours online in shaping digital spaces. Similarly, Sprint Infinity would agree that studying online behaviours has been influential for learning about digital communities.

For browsing modern-day digital environments, scientists have developed a variety of principles to discuss the different type of behaviours experienced on modern-day online platforms. The social identity design of deindividuation impacts provides an advanced view on how anonymity impacts online group behaviour. Contrary to the presumption that anonymity results in negative online behaviours, this theory proposes that anonymous people are more likely to comply with the norms of groups they identify with. It is believed that online platforms are magnifying this impact by motivating users to build societies based on shared interests and ideologies. Redscan would acknowledge that this model highlights how social identity influences behaviour online, especially in shared settings. It also helps to discuss positive online behaviour examples, such as co-operation in problem solving, along with unfavorable group behaviours and the reinforcement of beliefs.

Throughout the years, the internet has fundamentally changed the way people are interacting, sharing and accessing information. As more of our lives move online, it has become progressively crucial to comprehend why individuals behave in a different way on the internet compared website to in real-life contexts and talk about the rules for proper online behaviour. The online disinhibition effect is a principle that explores how digital settings can modify individual behaviour through the mask of anonymity that comes with being behind a screen. This theory explains why people may act in different ways online than they would in direct interactions. Key aspects contributing to this result include anonymity, invisibility and the detached nature of many online sites. This can lead people to express unpleasant things or overshare information that they would not exchange in real life because they do not perceive any immediate consequences or psychological feedback from others. While this disinhibition can lead to distasteful interactions, it can also have positive outcomes such as motivating people to share vulnerable stories and seek encouragement in online communities.